Heightening awareness, uniting, encouraging, supporting and bringing closer together in the aim of enabling enterprising students to better integrate the business world are all goals that the Regroupement des Étudiants Entrepreneurs de l'Université Laval (RÉEL) set for itself when establishing the Alliance project that is the achievement of 23 Business Administration students from the Université Laval. As a tool for heightening awareness, uniting and encouraging business students, RÉEL also promotes networking activities between the student population and the business community of metropolitan Quebec. Within this context of collaboration, the Alliance project has supported Unibroue and Formule SAE, two recent enterprises in the region. First organization to develop a project giving young entrepreneurs the opportunity to meet with student collaborators, the RÉEL also appeals to students who are aware of the importance of developing a network of contacts and it welcomes all student associations from all departments who wish to adhere to the movement.